Multimedia storytelling has the power to provide context and depth to news stories, fundraising drives, and marketing campaigns. In this hands-on course, receive a comprehensive overview of multimedia storytelling, which is now a crucial part of messaging across a diverse range of industries, from journalism and marketing to nonprofit administration and filmmaking. While participating in an intensive group project, gain practical experience in all facets of digital story production. In the first two sessions, build your technical skills by shooting digital footage and completing editing exercises. Then, explore fundamental theory and practice while developing a multimedia product appropriate for the web, mobile devices, and social media. Topics include story research, planning, and scripting; digital video techniques; sound acquisition; and lighting.
You'll Walk Away with
- The technical skills to shoot and edit video, record audio, and publish on social platforms
- An understanding of how to use storytelling across industries
- Aspiring and practicing journalists who want to learn multimedia skills
- Professionals across all industries interested in storytelling