Social media and strategic media communications are essential components of every promotional campaign. Attain an understanding of how to harness their power and use it to build brand recognition and loyalty.
Request InformationFor those who have completed some college Completion of 32 credits with at least 2 years work experience OR 60 credits with no work experience required
Taught by experienced professionals, this online certificate provides students with real-world case studies, applying research and analytic methods to diagnose marketing problems, iterate solutions, and evaluate marketing effectiveness. From advertising analytics to campaign strategy, students who successfully complete this certificate will be prepared to deliver the qualitative and quantitative insights that drive effective marketing.
Whether you require social media skills for work or you are interested in social media for personal promotion, this certificate offers you a broad overview of digital consumers and the social media community, while honing your abilities in areas as diverse as content creation, analytics, and e-commerce.
As marketing and public relations become more unified, knowledge of the ways they work together as a driving force in strategic media communication can provide you with a distinct advantage. This certificate focuses on building integrated communication solutions that directly affect a company's bottom line.
Taught by experienced professionals, this online certificate provides students with real-world case studies, applying research and analytic methods to diagnose marketing problems, iterate solutions, and evaluate marketing effectiveness. From advertising analytics to campaign strategy, students who successfully complete this certificate will be prepared to deliver the qualitative and quantitative insights that drive effective marketing.
Whether you require social media skills for work or you are interested in social media for personal promotion, this certificate offers you a broad overview of digital consumers and the social media community, while honing your abilities in areas as diverse as content creation, analytics, and e-commerce.
As marketing and public relations become more unified, knowledge of the ways they work together as a driving force in strategic media communication can provide you with a distinct advantage. This certificate focuses on building integrated communication solutions that directly affect a company's bottom line.