Corporate and Organizational Communication Concentration

CONCENTRATION OVERVIEW

Corporate communication is a form of strategic communications that requires the acquisition of highly nuanced communications skills. Through this concentration, you will learn to communicate clearly and effectively across the organizational functions, while gaining a deeper understanding of strategic business communications, corporate accountability, and how to develop and execute a communications plan that supports the goals and objectives of a company or an organization.

The concentration prepares you for corporate communications jobs through required content that focuses on media relations management, business communications, and corporate communications skills. Electives explore the critical areas of investor relations, community relations and advocacy communications, government affairs, crisis communications, and reputation management. Corporate communications internships provide sought-after, hands-on experience.

Requirements

Concentration: Corporate and Organizational Communication (Electives)

Students select three of the following courses or two of the following courses and one course from the public relations management concentration above.

FREQUENTLY ASKED QUESTIONS

What is strategic communications and how does it relate to corporate communication?

What types of corporate communications and strategic communications jobs are available?

How does this concentration differ from a strategic communications degree?