Social media community management is the most visible element of social media engagement. Community management involves monitoring conversations across platforms, acting as the active voice to the community, and implementing content and strategy across platforms. This course will provide insight into how community management works and how it differs from social media participation. Also, learn best practices for maintaining a strong social media presence.
Continuing Education Units (CEU) : 2.5
Continuing Education Units (CEU) : 2.5
You'll walk away with
- By the end of the course, students will be able to:
- Build authentic audiences on digital and social media platforms
- Develop community strategies that support sales growth and long-term brand loyalty
- Leverage AI and emerging technologies to enhance workflow efficiency, digital communication effectiveness, and forecasting
- Execute effective communication techniques for managing and moderating communities
Upcoming courses
Registration is recommended at least three weeks before the course start date.
Upcoming courses
Registration for this course is closed.
Certificates that include this course
Earn a discount on courses by declaring your candidacy for a certificate.