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Judith Klein

Judith Klein

Adjunct Instructor

Judith Klein is a Strategic marketer and communicator with a proven track record of creating out-of-the-box solutions to address complex business challenges for consumer products, entertainment properties and not-for-profit organizations. She is the creator of many groundbreaking marketing and communications campaigns that have successfully launched and popularized products, such as Crystal Light, Jell-O desserts, History Channel Network series, and a range of programs for the Wildlife Conservation Society, a conservation organization saving wildlife and wild places. During her tenure at these various organizations, she established brand positioning, developed national marketing campaigns, grew new and diverse audiences, and delivered multi-million-dollar revenue growth. She is a recipient of 26 marketing industry awards.

Ms. Klein is currently the founder and President of TADA! Productions Inc., a consultancy that develops strategic marketing, advertising and brand identity campaigns for not-for-profit and for-profit companies, which also creates and produces landmark events and secures and negotiates strategic partnerships generating significant incremental revenue

Ms. Klein has been an Adjunct Professor at New York University since 2017, where she has taught the Integrated Marketing course and Campaign Execution and Strategy in the MS program at NYU's School of Professional Studies to graduate students from around the globe.

Currently Teaching

Integrated Marketing: Innovation and Strategy

Discover how the practice of integrated marketing actually works, and acquire a deeper understanding of current trends, strategies, and career paths.