Markus Schreyer

Adjunct Instructor

Marketing and Public Relations

  • MBA, FOM
  • PHD, Dresden University of Technology
Contact Info
Nov 05 2018

Innovation Management in Hospitality

By De Gruyter
Mar 08 2016

Distribution 3.0: Innovation in Hotel Chains, p. 50-56

By Matthaes Publishing House
Jan 01 2015

Never change a running system? Innovation Management in Travel, p. 139-146

By Holzmann Medien
Nov 01 2010

Ecological Innovations at the basis for sustainable competitive advantages, p. 5-18

By tw tourism magazine Vol. 2(1)
Apr 01 2002

Competitive Advantages: A ressource and competence based approach, p. 181-198

By tourism annual book Vol. 6(2)