Paul A Wardle
Division of Programs in Business
Paul is the founder of Beacon Associates, a strategic marketing consultancy focused on delivering consumer centric solutions to advance availability, access and adoption of innovative healthcare solutions. With over 25 years of healthcare marketing & sales experience Paul has directed over 25 successful product and brand launches globally with brand creation expertise forged in leading healthcare companies (GlaxoSmithKline and Pfizer) along with experience in a start-up environment. His experience spans multiple therapeutic categories across iconic Rx and OTC brands such as Viagra, Advil, Lipitor, & TUMS.
Paul is a champion of the patient in clinical development & recruitment, customer experience, advocacy and brand creation distilling the science to create meaningful innovation, advertising and communication programs. In addition, Paul has extensive prescription to over-the-counter program experience, a key strategy to enable self-care and create enduring brands.
Paul received Master’s Degrees in Mathematics and Theoretical Physics from the University of Cambridge.