Helio F Garcia
Helio F Garcia

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Adjunct Associate Professor
Integrated Marketing and Communications
Education
BA, New York University
NI, CUNY Latin/Greek Institute
MA, Columbia University
NI, CUNY Latin/Greek Institute
DR, Mount Saint Mary College

Helio Fred Garcia has been on the SPS faculty since 1988 and has twice received the Dean's Award for Teaching Excellence (1990 and 2017). He has also received the Dean's Award for Outstanding Service (1998). He has taught communication ethics, communication strategy, communication law, investor relations, and similar courses. He is a founding faculty member in the MS in PR/CorpComm. In that program he currently teaches crisis communication.
Fred is also an adjunct professor of management in NYU's Stern Executive MBA program, where in 2016 he was named Executive MBA Great Professor. He is an adjunct associate professor of professional development and leadership at Columbia University’s graduate school of engineering. He has been a contract lecturer at Wharton School/UPenn since 2000, and a contract lecturer at U.S. Information School since 2012. He is a senior fellow in the Institute of Corporate Communication at Communication University of China, Beijing. He has written five books on reputation, communication, leadership and crisis. He has received the Public Relations Society of America - New York’s award for mentorship and for lifetime achievement.
Publications
- Reputation Management, 4th Edition By Routledge Taylor & Francis Group (null)
- Words on Fire: The Power of Incendiary Language and How to Confront It By Radius Book Group (null)
- The Agony of Decision: Mental Readiness and Leadership in a Crisis By Logos Institute for Crisis Management & Executive (Jul 01 2017)
- Reputation Management, 3rd Edition By Routledge Taylor & Francis Group (Apr 01 2014)
- The Power of Communication: Skills to Build Trust, Inspire Loyalty, and Lead Effectively By FT Press/Pearson (May 01 2012)
- Reputation Management, 2nd Edition By Routledge Taylor & Francis Group (Nov 01 2011)
- Reputation Management: The Key to Corporate and Organizational Communication By Routledge Taylor & Francis Group (Jan 01 2006)
- Crisis Monograph Series (six volumes) By Logos Consulting Group (Jun 01 2005)
- Crisis Communications (two volumes) By AAAA Publishing (Oct 01 1999)
Courses
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Crisis Communication
PRCC1-GC2150