Jennifer Jackson

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Adjunct Instructor
Center for Publishing, Writing, and Media
Education
BS, Pacific Union College
MS, Syracuse University

Jennifer Jackson is a book and magazine publishing professional, specializing in content strategy, brand development, marketing strategy and analytics, and audience acquisition for Celadon Books, a division of Macmillan Publishers. Prior to Macmillan, Jennifer worked as Vice President, Content Strategy at Open Road Integrated Media, where she launched and ran a network of six editorial websites catering to genre readers. She has also worked as a writer and editor at DailyCandy (NBC Universal), Country Living, and House Beautiful (Hearst). Jennifer has a M.S. in Journalism from Syracuse University.
Courses
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Introduction to Book Publishing
PUBB1-GC1005
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Introduction to Marketing & Branding
PUBB1-GC1200
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Book Marketing and Branding
PUBB1-GC3470