Scott Kerr is managing partner at Silvertone Consulting, a luxury branding firm he founded in 2018. He is a seasoned global marketer and a leading voice in luxury. Throughout his career, Kerr has advised a number of Fortune 500 companies, luxury giants, and startups on brand strategy, consumer insights, and digital transformation. He has held executive leadership positions at top ad agencies, media companies, and consumer brands including Time Inc., Pepsi-Cola, Conde Nast, BBDO, Ammirati & Puris, Burson-Marsteller, and Real Media. This hybrid and well-aged perspective gives him an advantage when mapping out branding and marketing strategies.
Scott Kerr is the creator and host of ‘The Luxury Item’ podcast. The Luxury Item podcast is recognized as the top podcast on the luxury business. Each episode, he has high-level discussions with CEOs and other leaders from the most influential luxury brands about the topics that matter most. He also publishes the free bi-weekly luxury marketing newsletter Brilliant Cut.
He is a regular speaker at events, conferences, and in classrooms. He has been an adjunct professor in luxury marketing at NYU since 2022.
Courses
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E-Marketing and Online Advertising
OLST1-CE1105
