Marvin D Waldman

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Adjunct Instructor
Integrated Marketing and Communications
Education
BA, Queens College
MBA, Baruch College
MA, New School University
Cert., University of Iowa Summer Writing Program
Contact

Marvin, former Executive Creative Director and Executive Vice President of Young & Rubicam Advertising, is president of The Shadow Group, a creative and strategic marketing consulting firm which works for both profit and not-for-profit companies. He is a Visiting Assistant Professor of Advertising in the Graduate Design Management program at Pratt Institute, an Adjunct Instructor in the Integrated Marketing program at NYU and a founding board member of the Bronx Charter School for Better Learning. Recently he was elected to the board of Generations United, a non-profit advocacy group based in Washington, DC. Marvin was a communication advisor to President Obama’s 2008 and 2012 campaigns and Hillary Clinton’s 2016 presidential bid. He was also a Creative Director on the Crystal Team, which did the advertising and communications for Bill Bradley’s presidential campaign. Marvin specializes in finding solutions to tricky marketing/advertising problems and winning new business. Several of his short stories and poems have been published and a short play of his has been produced. He has appeared on stage with the Upright Citizens’ Brigade, an improvisational group in Manhattan. Marvin is married to Ellen, a psychologist, and has two sons, Andrew and Jacob, a daughter-in-law, Kathleen, a granddaughter, Drew, and a grandson, Mick. His Dog, Fudge, recently left us after a long and adventure-filled life.
Publications
- Short stories, poems, plays and articles By Various (Jan 01 2000)
Courses
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Campaign I: Strategy & Execution
INTG1-GC1005