<p>Gabrielle Gambrell, an adjunct instructor in the NYU SPS Division of Programs In Business’ <a href="/content/sps-nyu/about/academic-divisions-and-departments/division-of-programs-in-business/integrated-marketing-and-communications.html" title="Integrated Marketing and Communications program">Integrated Marketing and Communications program</a>, is a communication, branding, and media expert who has worked with many of today's leading sports, media, entertainment, consumer, technology, and lifestyle brands. Among her many accolades, Gambrell was named to PRNEWS' 2020 list of Top Women in PR and PRWeek's 2019 Hall of Femme as a Woman to Watch.&nbsp;</p> <p>At NYU SPS, she teaches graduate-level courses in integrated marketing, digital and social media, media relations, and corporate communications. She recently appeared in <a href="https://www.usatoday.com/in-depth/life/health-wellness/2022/09/15/johnny-depp-shia-labeouf-armie-hammer-redemption-arcs/7941514001/?fbclid=IwAR1TI4FeVmskliQuSVe1O8fPtaXkDwmzWtNPkRF7liA8LDBApcROizCYpHU" target="_blank" title="USA Today">USA Today</a>.</p> <p>Gambrell took a moment to chat with us about teaching, the future of the marketing communications field, and her take on how diversity, equity, and inclusion inform messaging and communications.</p>

<p>Gambrell's sincere passion for teaching guides everything she does. Her decades of experience in the marketing field inform her lessons in a real-world context, but she also notes that she learns a lot from her students.</p> <p>Gambrell is also committed to upholding diversity, equity and inclusion (DEI) principles in her courses, and believes that they will only become more important to the marketing field as time goes on. &quot;My courses include lessons on incorporating DEI best practices and successes,&quot; she adds.&nbsp;</p> <p>Gambrell has also penned an&nbsp;<a href="https://www.ipra.org/news/itle/itl-416-diversity-communications-a-cultural-obligation-to-educate-society/" title="in-depth essay with the International Public Relations Association">in-depth essay with the International Public Relations Association</a>&nbsp;on the obligation of professionals to educate society through strategic DEI methods, which plays a critical role in helping to eliminate stigmas and misinterpretations and help nurture relationships to manage the intentional spread of DEI information. &quot;Our work affects public perception, thought, and opinions via awareness and, moreover, can impact, persuade, and influence society as a whole. Tactics that lack DEI are likely to fail. DEI is, of course, a business imperative, but it also must be a conscious decision,&quot; Gamrell explains.</p>

<p>Students in Gambrell's courses can expect to use a DEI lens during their classes, analyzing research and gaining new insights into marketing for diverse audiences. &quot;Anything you do starts with knowing your customers and clients––keeping your community and target audience in mind––their history, traditions, and culture,&quot; she adds.&nbsp;</p> <p>As she works to help prepare students for the real marketing world, she encourages them to commit to continuous self-improvement in every endeavor. Gambrell says, &quot;Strive to learn. If you're not constantly challenged in new ways throughout your entire life, then growth is not happening. New knowledge and awareness expand your interests and opportunities and are competitive advantages.&quot;</p> <p>Beyond the coursework, she advises students to take full advantage of the networking opportunities available for MS in Integrated Marketing students at NYU SPS. Each classroom will be full of students who bring their own experiences and expertise to the table, and learning from one another is key.</p> <p>When she's not bringing her A-game to the classroom, Gambrell loves to travel with her family, see Broadway shows, and cheer on the Los Angeles Lakers and Dallas Cowboys.</p> <p>At NYU SPS, we're proud to have seasoned professionals like Gambrell on our faculty. When you pursue an <a href="https://www.sps.nyu.edu/homepage/academics/masters-degrees/ms-in-integrated-marketing.html" title="MS in Integrated Marketing">MS in Integrated Marketing</a>, you'll have the opportunity to take one of her courses, learning from one of the best in the business.</p>