This Global Field Intensive immerses students in the rapidly changing world of retail in Shanghai, a city at the forefront of digital innovation and intelligent retailing. Participants will explore how technology is reshaping both physical stores and online shopping, gaining firsthand insight into the strategies driving the future of retail.

Designed for students interested in business, marketing, and technology, this program offers a unique opportunity to understand how digital transformation is revolutionizing customer experiences in one of the world’s most dynamic retail markets.