Metaverse Boot Camp Agenda

Metaverse Boot Camp: Day 1 - October 7

What is the Metaverse? Where are there opportunities?

9:30 a.m. - 11:00 a.m.

An introductory and global perspective (Marc Beckman and Liz Haas)

  • Why the Metaverse is important to the global economy?
  • What fundamental definitions, concepts, and technologies are driving adoption, e.g., Metaverse, NFTs, Web3, minting, blockchains, digital twins, cryptocurrencies, wallets and DAOs?
  • What types of problems are being solved by Metaverse applications, e.g., marketing, public relations, human resources, finance, secure data storage?
  • Why is NY uniquely positioned in this world?

11:00 a.m. - 11:15 a.m.


11:15 a.m. – 12:15 p.m.

Understanding the experience and evolution of “first to show” industries (Pierre Gervois)

  • Art
  • Fashion
  • Luxury Goods

12:15 p.m. – 1:15 p.m.

Working lunch roundtable discussion (in table groups):

Sharing experiences - What problems and opportunities have you  experienced or read about in the Metaverse?   Begin to brainstorm on your industry case (Goal: Brainstorm opportunities in your assigned space.)

1:15 p.m. – 2:00 p.m.

Perspectives from the experiences of a luxury goods guru (Fireside Chat with Olivier Mangeon from Exclusible)

2:00 – 2:30 p.m.

Facilitated roundtable discussion and report back:

How, where, and why do digital twins and  the Metaverse matter to your industry?

2:30 – 4:00 p.m.

What you can do in Virtual Reality and why it matters (David Lasala and Andrew Stapp)

4:00 – 4:30.p.m.

Navigating the world of digital identity and the challenges faced: a practical view of identity from the field (Dele Atanda)

4:30 – 5:30 p.m.

Team working sessions

Team Assignment: Teams will be  creating a list of prioritized opportunities for the players in their industry – get to some end result.  

Metaverse Boot Camp: Day 2 - October 14

What does the Metaverse look like in practice? How are industries migrating business to the Metaverse?

9:00 – 10:30 a.m.

Digital Artwork in the Metaverse:  

What legal issues are at the intersection of business and law? An in-depth examination of how brands have been interacting in the Metaverse, such as Hermes, Nike, StockX, NBA Topshop, and Bored Ape Yacht Club (Sherry Wallach Levin, President, New York State Bar Association ;  Alfred David Steiner, Meister & Steiner PLLC; Moderator:  Marc Beckman,)

10:30 a.m. – 11:00


11:00 a.m. – 12:30 p.m.

Sports and the Metaverse:

How does the Metaverse shift the relationship between fans, leagues, and corporate sponsors. (Dave Lehanski, EVP Business Development & Innovation, NHL; Shelly Palmer, CEO, The Palmer Group; Keith Wachtel, Chief Business Officer & EVP Global Partnerships, NHL; Moderator:  Marc Beckman)

12:30 – 1:15 p.m.

Working lunch roundtable discussion (in table groups and focused on key learnings)

e.g., What were the key insights and lessons learned and how will these impact your work in your industry?

1:15 – 2:00 p.m.

Infrastructure in the Metaverse:

What are the challenges in building an infrastructure in the Metaverse and making it doable as well as operational?   (Valerie Whitaker – Head of Art Trilitech;  Pierre Gervois )

2:00 - 3:30 p.m.

Beauty & Fashion in the Metaverse: 

We will explore fashion’s influence in Web3, including new marketing considerations. (Dina Fierro, Digital Innovation, Web3 Strategy, & Metaverse Experiences, NARS Cosmetics; Francine Ballard, Founder & CEO Metagolden;  Moderator:  Marc Beckman)

3:30 – 4:00 p.m.

Facilitated roundtable discussion

 (focused on key insights and lessons learned from fireside chats)

4:00 – 5:00 p.m. 

The Metaverse As a Driver of Industrial Growth:

How will the Metaverse fuel and transform existing business sectors and create new forms of wealth?.  (Mandeep Singh, Senior Analyst Bloomberg Intelligence;  Moderator:  Marc Beckman)

5:00 – 5:30 p.m.

Wrap up

(Feedback from teams, participants; guidelines for staying connected and updated)

5:30 – 6:30 p.m.

Graduation ceremony and celebration with certificates awarded