At the heart of the Executive Master's in Marketing and Strategic Communications and the deeply relevant knowledge and experience it provides, is a clearly defined core set of beliefs that serve as the foundation for all that we teach and all that you learn.
What We Believe
We believe that Marketing and Communication leaders have a unique role to play in driving growth for an organization.
We believe that the success of a leader is driven not just by what they do and how they do it, but is also built on a foundation of purpose.
We believe that successful growth leaders have the biggest impact when they are human-centered and data-driven.
We believe that the best way to educate executive growth leaders is through an application-based curriculum taught by leaders and scholars of business who have successfully led and advised top brands themselves.
We believe the strength of a program is catalyzed by the strength of the cohort of students with a lifelong network of peers, learning and support.
We believe the best programs are designed to meet continuously changing market needs—to help executives lead business transformation, drive innovation and achieve long-term, sustainable growth.