Marketing executives discussing a project

What We Believe

At the heart of the Executive Master's in Marketing and Strategic Communications and the deeply relevant knowledge and experience it provides, is a clearly defined core set of beliefs that serve as the foundation for all that we teach and all that you learn.


We believe that Marketing and Communication leaders have a unique role to play in driving growth for an organization.

We believe that the success of a leader is driven not just by what they do and how they do it, but is also built on a foundation of purpose.

We believe that successful growth leaders have the biggest impact when they are human-centered and data-driven.

We believe that the best way to educate executive growth leaders is through an application-based curriculum taught by leaders and scholars of business who have successfully led and advised top brands themselves.

We believe the strength of a program is catalyzed by the strength of the cohort of students with a lifelong network of peers, learning and support.

We believe the best programs are designed to meet continuously changing market needs—to help executives lead business transformation, drive innovation and achieve long-term, sustainable growth.