Public Relations and Corporate Communication
- Explores Emerging Trends
- Covers Diverse Communications and Crisis Scenarios
- Provides Immediately Applicable Skills
Public relations and corporate communication are critically important in today’s rapidly evolving media environment. These courses cover PR foundations and strategy, investor relations, crisis communication and reputation management, and media relations. They provide the knowledge and skills to build effective campaigns for large and small companies and organizations.
This semester, study from anywhere in the world in the safety and comfort of your home through online or remote instruction.
Media Relations: Present and Future
Learn how a publicist appeals to the minds that matter most.
Crisis Communication and Reputation Management
Learn how to manage an organization’s identity and reputation as assets.
Public Relations Writing for International Professionals in a Globalized Marketplace
Develop strategies for creating and delivering more effective written communication for a globalized economy.
Public Relations: The Principles of the Practice
Analyze the principles and ethical components underlying the management of a sound public relations program.
Crisis Communications in a Regulated Environment
In this age of social media and 24/7 news cycles, healthcare organizations need to operate more on a when-not-if basis when it comes to crises.