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Marketing Specialties

  • Provides Opportunity for Specialization
  • Builds Niche Skill Sets
  • Highlights the Latest Trends and Techniques

As marketing becomes more complex and competitive, several marketing specialty areas have emerged as avenues in which to build a career or to gain skill sets that will ultimately make you more marketable. These include advertising, cause marketing, and event marketing. Courses in these areas can be taken separately or can be combined to offer unique opportunities for career growth and success.

This Summer, study from anywhere in the world in the safety and comfort of your home through online or remote instruction.

Introduction to Corporate Social Responsibility

Track the growth of corporate social responsibility (CSR), and examine the multidimensional ways that CSR programs are implemented today.

2020 Summer
1 section

Residential Property Management Leasing and Marketing

Learn how to analyze, prepare, and market residential real estate effectively through the creation of a comprehensive marketing plan.

2020 Summer
1 section

Video Media Sales in a Cross-Platform World

Reset your sales process as a video media seller to identify advertiser goals and objectives and provide effective media and communications solutions.

Marketing for Events, Meetings, and Conventions

Learn how to increase attendance and to position an event, venue, or conference center successfully within a competitive global landscape.