Meeting, Conference, and Event Management
- Taught by Industry Experts
- Provides Practical, Hands-on Skills
- Offers Flexible Class Schedules
Meeting, conference, and event management are growing fields where skills acquired can be applied on a global basis. These courses teach you to plan events, while enhancing your marketing, negotiation, and sales skills to serve corporate, social, and special event clients. Site visits may include venues such as hotels, conference centers, and design showrooms. Choose from in-person, blended, or online options.
This semester, study from anywhere in the world in the safety and comfort of your home through online or remote instruction.
Event Budgeting and Financial Management
Learn about the financial management process for event planning—from developing a budget to analyzing return on investment.
Event Operations and Production
Learn to create project plans that include each aspect of the event while using the latest technology, décor, and design ideas.
Become knowledgeable about relevant technological tools and new platforms, as well as their uses as they apply to producing events.
Negotiating Event Contracts and Agreements
Become skilled at handling venue contracts, including developing a comprehensive RFP, evaluating vendors, and preparing a negotiation plan.
Planning Successful Special Events
Explore how to create special events that meet client goals, and improve your event planning by learning to employ creative ideas.
Principles of Event Management
Gain an understanding of the event planning process for creating and executing meetings, events, and conventions of all sizes.
Risk Management for Meetings and Events
By the end of this course, have the skills to develop comprehensive risk assessment and risk control plans for all of your events.
Marketing for Events, Meetings, and Conventions
Learn how to increase attendance and to position an event, venue, or conference center successfully within a competitive global landscape.