Master of Science in Sports Business

Champion Your Career with a Master's in Sports Business

The Master of Science in Sports Business offered by the NYU SPS Preston Robert Tisch Institute for Global Sport integrates business theory and sport management insights and techniques to prepare you for a wide range of sports business jobs—from sports administration and sports marketing to sports public relations and sports law.

​Complete your NYU graduate studies in as little as 12 months, learning from industry leaders. Our flexible curriculum offers full- and part-time options, integrating classroom learning with real-world experiences like lectures, workshops, and internships.

Champion Your Career with a Master's in Sports Business

Tuition*

$2,785 Per credit
$27,562 Per term (10-12 credits)

# of Credits

36 credits

Study Options

Onsite
Fall | Spring
Full-time | Part-time

Minimum Duration

12 months

*See NYU Bursar site for more info. 

11%

job growth 2024-2034

$74.7K

median salary

93%

working and/or in school

1,925

Global Tisch Institute alumni

Thirteen NYU SPS students proudly holding a trophy and posing together for a group photo.

[1] Lightcast 2025
[2] Lightcast 2025
[3] NYU Life Beyond the Square: School of Professional Studies Graduate Class of 2024
[4] as of 1/2024

Why This Degree?

Who should apply?

Experienced marketing, public relations, product management, sales and procurement, and strategic communication leaders at director or VP levels will thrive in our program. We prepare those looking to advance their career, pivot industries, or add marketing expertise to their skillset.

Why earn this degree?

Build your expertise in digital marketing, strategic communication, and public relations. Develop critical thinking and leadership skills needed to drive business growth and ascend into the C-suite.

What can I expect?

Graduates are prepared for a path toward executive-level roles such as:

  • Chief Marketing Officer (CMO)
  • Chief Communications Officer (CCO)
  • Chief Growth Officer (CGO)
  • Chief Experience Officer (CXO)
Who will teach me?

Learn from industry experts, leading academics, and scholar practitioners in marketing and strategic communications. Their impeccable credentials and years of leadership experience will provide you with the insider's view that makes this degree incredibly valuable.

Enrich your network

Join a global network of industry-leading alumni, faculty, and students who become your connections for a lifetime.

What You’ll Study

Core Curriculum

Acquire a deep foundation in core areas, including sports law, leadership in sports, and sports finance and economics, as well as sports analytics, digital sports media and marketing, sport management, and sports engagement.

Electives

Explore specialized topics that can help you define your career path. This program takes a look at the defining topics of the day and ensures current students are ready to meet tomorrow's challenges.

Capstone

Participate in a comprehensive project that combines research, sports industry trends, and real-world scenarios. The project culminates in a formal evaluation by faculty members, administrators, and industry executives.

Focus Areas

Find the career path that's right for you. Our curated focus areas are composed of elective courses, which are bundled together to help you make decisions about the right course of study for your goals and objectives.

Optional Internship

Take advantage of the Tisch Institute's deep connections with industry professionals with internships at sports teams, leagues, media outlets, sports marketing firms, and more.

Where You’ll Go

Graduates work in a variety of fields across the sports industry, from sport marketing to roles that are redefining the art and science in sport management.

Where Our Alumni work
  • Creative Artists Agency
  • Major League Baseball
  • Capelli Sport
  • Major League Soccer
  • New York Road Runners
  • Novo Consulting
  • United States Tennis Association
  • IMG
  • Mission Athletecare
  • National Basketball Association
  • Tough Mudder
  • WSC Sports
  • ESPN
  • Madison Square Garden
  • Bridgeport Islanders
  • DLA Piper
  • Nike
  • Spectrum
What Our Alumni Do
  • Account Executive
  • Athletics Manager
  • Coaching
  • Corporate Partnerships
  • Events Management
  • Marketing
  • Operations
  • Statistics and Data Analysis
  • Team Management
  • Sponsorships

The above data is sourced from Lightcast

Spring 2026

Deadlines

Round

Deadline

Decision Release

Priority

August 1, 2025

October 15, 2025

Regular

October 1, 2025

November 15, 2025

Final

November 15, 2025

December 20, 2025

Priority

Deadline

Decision Release

August 1, 2025

October 15, 2025

Regular

Deadline

Decision Release

October 1, 2025

November 15, 2025

Final

Deadline

Decision Release

November 15, 2025

December 20, 2025

Fall 2026

Deadlines

Round

Deadline

Decision Release

Priority 1

November 1, 2025

December 15, 2025

Priority 2

January 15, 2026

April 1, 2026

Regular

May 1, 2026

June 15, 2026

Final

July 1, 2026

July 15, 2026

Priority 1

Deadline

Decision Release

November 1, 2025

December 15, 2025

Priority 2

Deadline

Decision Release

January 15, 2026

April 1, 2026

Regular

Deadline

Decision Release

May 1, 2026

June 15, 2026

Final

Deadline

Decision Release

July 1, 2026

July 15, 2026

Real World Experiences

Gain hands-on experience by tackling problems facing today's professional sports teams, intercollegiate athletics, and the sport industry at large.
NYU SPS students participate in a Global Field Intensive program in France.
Global Field Intensive: Paris, France

Students on our GFI in Paris learned about the French sports industry, sports diplomacy, and got a behind-the-scenes tour of Paris Saint-Germain FC.

Learn More About Global Field Intensive
NYU SPS students participate in a Global Field Intensive program in Korea.
Global Field Intensive: Seoul, South Korea

Professor Jason Chung and students from Tisch Sports wrapped up an incredible GFI program in South Korea where they met with e-sport, basketball, baseball, and marketing executives in Seoul and Busan.

Learn More About Global Field Intensive

Frequently Asked Questions

There are many jobs available in the field of sports business. Below you will find a list of the types of jobs recent alumni from the MS in Sports Business have obtained upon graduating:

  • Premium Sales Associate - New York Jets

  • Statistics and Player Participation Quality Assurance Associate - National Football League

  • Business Development Manager Latin America - FC Bayern München NY Office

  • Manager, Player Marketing at Major League Baseball Players Alumni Association

  • Head of Business Development - Americas at FC Barcelona

  • Commercial and Marketing Director - Club Tigres (Mexico)

  • Community Relations Coordinator at Brooklyn Sports and Entertainment (BSE) Global

  • Global Programs Manager - Games Partnerships at Facebook

  • Account Executive at IMG Sports Marketing

  • Brand Consulting at Creative Artists Agency (CAA)

The MS in Sports Business differs from an MBA in Sports Management because it provides the opportunity to truly focus on the study of sports business. This degree, the Master’s (MS) in Sports Business, is a 36-credit intensive experience based upon a curriculum that is 100% focused on the field of sports business. Conversely, a Master of Business Administration (MBA) in Sports Management is a degree that is focused on a core of general management courses with a concentration (3-4 courses) offering limited topics in the field of sport management.

An MS in Sports Business from NYU provides you with access to cutting-edge training and development through the Preston Robert Tisch Institute for Global Sport. Additionally, you will have access to unsurpassed networking and alumni engagement opportunities as you pursue a career in the sports industry. In combination with our faculty members who are experts in their fields and the resources of NYU, the MS in Sports Business is a gamechanger for professionals who seek a competitive advantage in the ever-changing sports job market.

 

While the terms sports business and sports administration can be used interchangeably, the major differentiator in relation to the MS in Sports Business is the focus of the curriculum. Unlike many graduate degrees in sports administration, the program at NYU SPS has an assortment of courses focused on specialized topics, such as Integrated Marketing Communication, Global Sport Business, Sports Media, Sports Analytics, Sports Technology, and eSports Management that position you for success in a number of fields, rather than focusing more generally.