Preston Robert Tisch Institute for Global Sport
Entrepreneurship I: Incubator Phase
Sports continued growth attracts attention from fans, sponsors, advertisers, and investors. This presents unique opportunities for innovative products and companies to launch in an energized marketplace to attract funding from a wide variety of sources. This course combines classroom instruction and experiential learning so that student groups can conceive, develop, and perform an early pitch an early-stage investment opportunity. Foundational knowledge about entrepreneurship will be combined with bespoke mentorship so that students obtain both theoretical and practical understanding of the various opportunities and pitfalls faced by new entrepreneurs. In this course, students will conceive and validate an idea, and position it in the marketplace.