Applied Behavioral Finance

Applied Behavioral Finance integrates behavioral finance and financial planning and focuses on the application of behavioral finance theory and research to the practice of financial planning. The course investigates contemporary research in behavioral finance, neuroeconomics, and financial psychology. It will also explore the effects of human emotions and cognitive errors on financial decision-making and the financial planning process and underscores the role of the financial planner in improving client financial well-being.
Course Number
Associated Degrees