Startups in a Digital Ecosystem
Are you interested in growing your startup or new business idea but have no idea where to begin? Hear from successful New York City startup founders and network with classmates as you learn how to take advantage of digital marketing channels to test your product and to grow your business. Gone are the days when being present in the digital ecosystem was enough. Today, startups must marry intelligent digital marketing strategies with well-designed product, brand identity, and user experience to gain a competitive advantage. In this intensive program, hear from experts who work in different verticals and industries as they share their war stories.
You'll Walk Away with
- An understanding of how to take advantage of digital marketing channels to test your product and to grow your business
- An overview how to integrate digital marketing strategies with a well-designed product, brand identity, and user experience to gain a competitive advantage
- Professionals who have some experience with startups or business idea development
- Professionals with some knowledge of startup companies