Donor Fatigue: What Is It and How Do We Avoid It?
This seminar addresses the growing concern of donor fatigue in the nonprofit community and explores how to retain donors in a competitive and ever-changing nonprofit global environment. The concept of donor fatigue has inspired an ongoing debate in the world of fundraising—is it a real phenomenon, or does development leadership need to be more creative and consistent in the ways they solicit and steward donors and motivate them to continue giving? Gain a balanced perspective on this ongoing debate, learn to analyze the factors that contribute to donor fatigue, and examine core strategies for avoiding or mitigating it.
You'll Walk Away with
- Knowledge of how to solicit and steward donors
- An understanding of how to identify and mitigate donor fatigue
- Nonprofit volunteers