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Introduction to Major Gifts for Nonprofit Organizations

The definition of a major gift depends upon the size and operation of the nonprofit organization. However, major gifts have significant impact for all organizations by allowing them to provide new programming, to build or improve the physical plant, or to enhance current operations. During this course, the role of the fundraiser as a change agent will be examined, as will the fundraiser’s ability to define the financial capacity and inclination of potential major donors. Among the topics to be covered include prospect research, natural partners, and ways of defining constituents. Learn about the seven steps in the solicitation process, methods for motivating donors, and effective stewardship and recognition of major gifts.

More details

You'll Walk Away with

  • Knowledge of how to secure major gifts
  • The skills to define the size of major gifts for your organization
  • The ability to cultivate potential major donors
  • The ability to do research about capacity without a research department
  • The skills to draft a major gift proposal and gift agreement
  • The ability to craft effective stewardship messages

Ideal for

  • Annual fund and major gift officers
  • Volunteer board members
  • Development committee members
  • Career changers with interest in the nonprofit sector
NO open sections available for this course at the moment. Please check back next semester.