Using Digital Advertising to Grow Your Business
Digital advertising is a multibillion-dollar industry. Whether you are a business owner who wants to market digitally, or a designer who seeks to improve digital skills, this class will provide you with well-rounded exposure to digital advertising and with the knowledge and skills required to design and implement successful advertising to promote products, services, or businesses. In a mix of one-on-one instruction and team-based exercises, practice creating a variety of digital advertising in an easy, accessible, affordable, and professional way. Learn why certain designs work, and acquire effective techniques for designing digital advertising, employing an array of user-friendly design and photo-editing programs. Upon completion of this two-day course, you will walk away with your own engaging digital advertising graphics, tactics for making ads easy to understand in seconds, and helpful tips for desktop and mobile website design.
You'll Walk Away with
- Design techniques for digital advertising
- Exposure to a vast amount of resources and computer programs for creating digital designs for desktop and mobile use
- An understanding of why and how professional design can increase a business’s sales
- Small business owners interested in increasing their use of digital advertising and in understanding how and why it is effective
- Novice marketing professionals who are eager to gain exposure to a variety of different types of digital advertising and to learn how to design for it