Tools and Techniques for Understanding Urban Economies
Location is the key economic organizing unit of our time. For businesses, the right location can provide them with access to key customers and clients, talent pools, R&D assets, and clusters of related firms. For economic developers, an understanding of how to effectively measure a community’s competitive assets, including growth industries, talent specializations, and demographics, as well as how to promote and market those strengths to businesses is crucial. This course serves as the key methods course for this advanced diploma, and will offer participants key insights into effective economic development research methods and associated strategies.
You'll Walk Away with
- An understanding of why labor market analysis is useful for economic and community development, and knowledge of how to use it in workforce and economic development planning
- The ability to define a city or a regional economy and to articulate its relative industry strengths and competitive advantages
- The knowledge to identify key industry drivers, important occupations, human capital, and educational training needs
- An understanding of the data building blocks necessary to construct a successful economic development strategy