NEW YORK, March 25, 2014 – From Benjamin Franklin to Steve Jobs, entrepreneurs have long been a driving force in the fabric of American life and commerce. Even in today’s volatile economy, there are nearly 28 million small businesses in the U.S., with entrepreneurs generating more than 65% of new jobs. However, developing an entrepreneurial vision into a thriving, successful business takes more than a good idea. It requires a unique set of skills and a deep understanding of the marketplace.
To assist individuals who are interested in starting their own businesses to gain the tools and the knowledge they need to turn their ideas into business plans, the NYU School of Continuing and Professional Studies (NYU-SCPS) is offering a summer intensive, “Entrepreneurship 101: Taking Your Business from Idea to Reality.”
The six-session program will run from June 28 to July 27, Saturdays and Sundays, from 9 a.m. to 5 p.m., at the NYU Midtown Center, 11 West 42nd St.
Through workshops with expert instructors and real-world industry practitioners, students will learn the building blocks of creating a business, including determining whether an idea has practical potential, developing a business plan, creating a budget, reviewing capital considerations, negotiating contracts, protecting intellectual property, and using marketing resources for maximum effectiveness.
Participants will apply the knowledge gained throughout this intensive to prepare a detailed business plan, and then will present their plan to executives from premier companies for invaluable feedback.
For additional information about the course and to register, call 212-998-7150 or click here. For more information about other NYU-SCPS course offerings in finance and entrepreneurship, please visit scps.nyu.edu/finance.